Excellency awarded products during the Moroccan Contest for Traditional Products are promoted in Switzerland

Stand PAMPAT 2

The sixth edition of the Swiss Contest for Traditional Products  took place on 26th and 27th September 2015 in Delémont-Courtemelon, in Jura. It was attended by a Moroccan delegation, representing the Excellency, who awarded products from the first edition of the Moroccan Contest for Traditional Products as well as a delegation of seven companies, supported by the PAMPAT Tunisia project for the implementation of the Harissa Quality Label.

This mission, organized within the PAMPAT project, was an opportunity for Swiss buyers and potential clients to get to know and appreciate the Moroccan terroir products thanks to two days of tasting and sales at the “Terroir of the world” pavillion.

Alongside the competition, B to B meetings with Swiss buyers and distributors were organized for producers to familiarize themselves with the Swiss market requirements and demand and to identify potential distribution channels.